Accelerate your business, science and innovation execution
with AI-driven insights powered by millions of data points
Companies know they have to optimize their science & innovation to stay competitive.
Access deep, actionable insights to inform your innovation investment decisions, reducing risk and ensuring smarter, data-driven choices.
Ai-driven analysis and insights of millions of data points before making significant decisions mitigate risks associated with product development and investment.
Optimize your team’s ability to quickly clear bottle neck challenges in innovation and business development decision analysis and making
Through building one of the largest datasets of CPG information in the world, and analyzing it using Ai, CPG Radar is able to quickly analyze millions of data points in real-time to answer:
Deciding which ingredients to use for your latest product is an expensive and years long commitment. Before doing so, CPG Radar allows you to quickly survey the total market to understand whether you're creating differentiated innovation...or not. Through ingredient heatmapping, we can also show formulation opportunities to really stand out.
Making your marketing claims stand out is increasingly difficult. CPG Radar not only tells you what claims others are making, but shares potential claims you can make to stand out in the crowd. Oh, and we can tell you which of those claims are actually backed by clinical science.
The market increasingly demands strong clinical science to back up marketing claims. CPG Radar can not only show you how others have designed their clinical trials for similar products and ingredients, but we can actually help you design the trial itself.
Interested in learning more? Click the button below to set up a brief demonstration of how CPG Radar can put your innovation cycle into overdrive.
We work with medium and large enterprise customers in the CPG space, allowing them to create better ingredients, launch better products, and conduct better science. All with speed and agility.
“Step Change was looking for a program to help us to identify various market-trends to better position our value proposition to our clients and partners.
CPG Radar program checks every box. My relationship and respect for Afif goes back many, many years and I am proud to recommend this amazing platform.”
"I'm excited to join the board of CPG Radar and consult for them based on their differentiated AI architecture which extends beyond simple searches. By leveraging their AI platform along with their massive brand and ingredient database, CPG Radar can offer unparalleled support in new product development, clinical study design, and substantiating claims with existing clinical data. This unique approach not only drives innovation but alsoempowers customers to make informed, evidence-based decisions in a rapidly evolving market."
CPG Radar is an unbelievable platform that allows me to do very rapid research to see key trends, conduct competitive research for due diligence, and identifyleading targets for investment across a broad landscape within the ingredientsspace.
As an investor, comprehensive and meaningful data and reports is a competitive advantage and allows you to uncover risks and opportunities.
Connect with our team to learn more about our customers and how we can help organizations like yours.
Whether you're an ingredient company, a manufacturer or an investor, CPG Radar offers a variety of use cases for CPG Stakeholders
Intelligence on competitor ingredients, claims and science
Industry Overviews tailored to your specific ingredients with specific opportunities identified
Potential Customer Briefs with specific insights and formulation suggestions on how your ingredients fit into their product development plans
Clinical Trial intelligence including relevant endpoints,
N numbers, CRO's and study design
High impact visualizations including use of ingredients across specific brands or categories, frequency of claims across specific brands, categories or ingredients, ingredient combination heat maps, frequency of common and unique ingredients and claims
Intelligence on competitor products, claims, pricing and ingredients
In-depth analysis of form factors, ingredient uses and categories
Formulation and ingredient suggestions
Analyze potential formulation uses and positioning for an ingredient under consideration
Clinical Trial intelligence including relevant endpoints, N numbers, CRO's and study design
High impact visualizations including use of ingredients across specific brands or categories, frequency of claims across specific brands, categories or ingredients, ingredient combination heat maps, frequency of common and unique ingredients and claims
Intelligence on specific companies, products, ingredients and categories
Clinical trial and science due diligence
Industry Overviews tailored to your specific due diligence needs including companies, ingredients, products, science and form factors
Potential Investment Briefs with specific insights based on your investment thesis and due diligence requirements
High impact visualizations including use of ingredients across specific brands or categories, frequency of claims across specific brands, categories or ingredients, ingredient combination heat maps, frequency of common and unique ingredients and claims
Industry Overviews tailored to your specific products, categories competitors with specific opportunities identified
Claim analysis by category, competitior and product
Pricing analysis by category, competitor and product
Product format intelligence, including latest trends
Consumer sentiment analysis
High impact visualizations including use of ingredients across specific brands or categories, frequency of claims across specific brands, categories or ingredients, ingredient combination heat maps, frequency of common and unique ingredients and claims
Clinical trial intelligence on competitors and potential clients
Clinical Trial design analysis for upcoming trial design including relevant end points,
N numbers, experienced CRO's and study design
High impact visualizations including clinical trials by condition, ingredient and company.
Industry Overviews tailored to your Claim analysis by category, competitior and productspecific categories, products, companies with specific opportunities identified
Pricing analysis by category, competitor and product
Product format intelligence, including latest trends
High impact visualizations including use of ingredients across specific brands or categories, frequency of claims across specific brands, categories or ingredients, ingredient combination heat maps, frequency of common and unique ingredients and claims
Discover how with a brief demo that will leave you amazed at the possibilities.
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